The Press Release announcing the VIA ART-3000 mentions a quote from VIA's Embedded Platform Division VP, Daniel Wu, that “The VIA ART series really underlines our strength in offering system level products that exceed expectations". This certainly suggest that this embedded box PC is just the first in a series, much like the ARTiGO products are also a series.
The look of this little unit reminds me of a Voom PC, a product that was originally designed for car PC applications. Although car PCs are not a target of this device, the ART-3000 could certainly end up in some diverse applications. It's being pitched for kiosk, POI, industrial automation and digital signage since it can be wall, table, reverse and VESA mounted.
The platform behind the box, so to speak, is the Em-ITX EITX-3000 with a 1.3GHz VIA Nano processor and the VX800 media system processor. The Press Release does also mention a fanless option although it's not specified what the spec would be for that.
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